Privacy Policy

Last updated: today

1. Scope of this policy

This Privacy Policy explains how Backflorawash (“we”, “our”, “us”) handles personal information collected when you visit our website at backflorawash.world, send us a message, subscribe to our updates or purchase one of our digital guides. We operate in accordance with the Australian Privacy Principles set out in the Privacy Act 1988 (Cth).

By using this site, you acknowledge that you have read and understood this policy. If you do not agree with any part of it, please discontinue your use of the site.

2. Information we collect

We aim to collect only the information that is necessary to provide our content and respond to enquiries.

2.1 Information you provide

Your name, when you send us a message or place an order.
Your email address, used to reply or deliver a purchased guide.
The content of your message, where you choose to write to us.
Order details where you purchase a digital guide.

2.2 Information collected automatically

Technical data such as browser type, device type, screen size and approximate region.
Aggregated, non-identifying usage statistics that help us improve our content.
Strictly necessary cookies that remember your preference about the cookie banner.

3. How we use your information

We use the information described above for the following purposes:

To respond to your enquiry sent through the contact form.
To deliver and support a digital guide that you have ordered.
To maintain the security and reliability of our website.
To improve the structure, readability and usefulness of our content.
To comply with legal obligations applicable to us in Australia.

We do not use your information for automated decision-making, profiling or behavioural advertising.

4. Legal basis for processing

We process your personal information on the basis of your consent (provided through the contact form checkbox), the performance of a contract (when you purchase a guide), our legitimate interest in operating the website, and our compliance with legal obligations.

We do not sell, rent or trade personal information. We may share limited information with carefully selected service providers acting on our instructions, including our email host, our payment provider and our analytics provider. These providers are bound by confidentiality obligations and may only use the information to perform services for us.

We may also disclose information when required by Australian law, regulation or court order, or to protect our rights, property or safety.

6. Retention of information

We retain personal information only for as long as is reasonably necessary to fulfil the purposes outlined in this policy. Messages submitted through the contact form are typically retained for up to 24 months. Order records may be retained longer where required for tax or accounting purposes.

7. Your rights and choices

You have the right to request access to the personal information we hold about you, ask us to correct or update it, request its deletion, withdraw your consent at any time, or lodge a complaint with the Office of the Australian Information Commissioner. To exercise any of these rights, simply write to us using the email shown on the Contact page.

8. Security

We use reasonable technical and organisational measures to protect your personal information against accidental loss, unauthorised access, alteration or disclosure. Our website is served exclusively over HTTPS, and access to our systems is restricted to team members who need it.

No internet transmission is ever completely secure. While we take meaningful steps to protect your information, we cannot guarantee its absolute security.

9. Children

Our content is written for adult readers responsible for household meal planning. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, please contact us so that we can remove it.

10. Contact us

If you have any questions about this Privacy Policy or how we handle your personal information, please reach us through the details on our Contact page, or write to us at our studio address in Bowen Hills, Brisbane.

We may update this policy from time to time. The latest version will always be published on this page, with the “Last updated” date refreshed accordingly.